ftd September 7, 2016

Rigorous editorial standards to champion wellbeing

I recently relaunched my editorial brand in support of social and individual wellbeing. My ideal clients include arts and cultural venues, grassroots organizations, ethical companies, start-ups and charities. I’ve experience writing for publications, product lines and in audience engagement. 

Rigorous editorial standards gained from working relationships with big brands informs my work.


I aim to write editorial content in support of a positive social impact, ideally in collaboration with other writers on sustainable content projects.


By studying your authentic voice, I aim to write straight from your heart – respecting your aims and achievements. Shadowing you for a typical day (free of charge) is included in your commission fee.  


Letting my editorial spirit guide me out of the corporate workplace (in 2008 – Managing Editor, Thomas Cook Publishing) has shaped me into a versatile editorial freelancer. Editorial shapeshifting is my thing. My most recent major freelance project involved hiring and overseeing a cast of international freelance travel writers and local experts for the creation of Google Trips apps.


  • NCTJ Diploma in Multimedia Journalism
  • BA Hons English Literature at Sheffield University
  • 500-hour Yoga Teaching Diploma